

As of June 2025, Mike Cessario’s estimated net worth is around $80–100 million.
The CEO is wealthy, sure, but very far away from being a billionaire.
I’ve occasionally bought liquid death at my local beer distributor for parties, and it’s a bit expensive but not crazy. Pretty much every drink at a festival is incredibly overpriced - that markup is usually going to the vendors selling it and the venue, not the manufacturer.








There’s your problem. It doesn’t matter if you’re buying Dasani or Aquafina or Arizona Tea. Venues have captive audiences and jack up the prices because they can.